Monday, 15 December 2014

Instagram User Count Reaches 300 Million Surpassing the Number of Twitter Accounts!



In the previous blog we saw that Facebook videos are being used more than YouTube and today we are going to see Instagram competing with Twitter in terms of number of users. Instagram now has more than 300 million users per month, whereas Twitter has 270+ million users. Instagram was a network started by two owners with a dream of making it global they are now one of the most successful entrepreneurs in the world
instagram logo, instagram, instagram app logo
Source : Instagram

This is for the first time:
Well, it has never happened before that a website has more number of users than Twitter. Instagram now has 300 million users utilizing the website every month. With the introduction of new feature 'People' tab in order to make it easy for other users to discover the accounts and they might follow it.

Instagram for brands and celebrities:
Instagram is going to give verified accounts for celebrities and brands. The verification will be in form of 'badges' which will be soon out at your fingertips. Is this is new social media marketing strategy from Instagram gain more popularity? Or just expanding the network? Well, there is no answer for this question at present.

Spam accounts will be deleted:
The Instagram messages that are considered as spam will be deleted forever. The social network giant also announced that it will sweep away all the fake accounts. The results can be seen with the fall in number of followers in your account.

Overall, it would be interesting to see the Twitter's reaction in future. Will it be implementing any new strategy to increase the number of users? Well, you never know! However, in past, the company had made an attempt to add a new feature by adding Hashtag for Amazon Wishlist that gave users a chance to add products to your wishlist directly from your Twitter account. But I think that it was not enough to beat the present 300 million number of Instagram users.

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