In the previous blog we saw that Facebook videos are being used more than YouTube and
today we are going to see Instagram competing with Twitter in terms of number
of users. Instagram now has more than 300 million users per month, whereas
Twitter has 270+ million users. Instagram was a network started by two owners
with a dream of making it global they are now one of the most successful
entrepreneurs in the world
Source : Instagram |
This is for the first time:
Well, it has never happened before that a website has more number of
users than Twitter. Instagram now has 300 million users utilizing the website
every month. With the introduction of new feature 'People' tab in order to make
it easy for other users to discover the accounts and they might follow it.
Instagram for brands and celebrities:
Instagram is going to give verified accounts for celebrities and
brands. The verification will be in form of 'badges' which will be soon out at
your fingertips. Is this is new social media marketing strategy from Instagram gain more popularity? Or
just expanding the network? Well, there is no answer for this question at
present.
Spam accounts will be deleted:
The Instagram messages that are considered as spam will be deleted
forever. The social network giant also announced that it will sweep away all
the fake accounts. The results can be seen with the fall in number of followers
in your account.
Overall, it would be interesting to see the Twitter's reaction in
future. Will it be implementing any new strategy to increase the number of
users? Well, you never know! However, in past, the company had made an attempt
to add a new feature by adding Hashtag for Amazon Wishlist that gave users a chance to
add products to your wishlist directly from your Twitter account. But I think
that it was not enough to beat the present 300 million number of Instagram
users.
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